I'm surprised more people aren't aware of this movement. It's basically a community of nerds who decided to dedicate as much time to picking up women as they have to playing World of Warcraft. The result is a series of techniques designed to help even the most undesirable of nerds be able to approach the hottest girl in the club. And in a lot of cases, it seems to work.
The seduction community is a loose-knit subculture of men who strive for better sexual and romantic success with women through self-improvement and a greater understanding of social psychology.[1] It exists largely through Internet forums and groups, as well as over a hundred local clubs, called "lairs".[2] Supporters refer to the subculture simply as 'the community'[3] and often call themselves "pickup artists."